CRM - Benchmark Email

Using a CRM to Measure Client Relationships

Benchmark Team — Fri, 24 Feb 2023 12:32:01 +0000

Do you know the secret to success in today’s highly competitive digital age? Relationships. That’s right. There has never been a time when establishing a long-term connection with clients has been so important. The good news is, using a CRM can help make this goal much more achievable. By measuring the right metrics and how…

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5 Ways a CRM Can Improve the Customer Experience

Benchmark Team — Thu, 23 Feb 2023 16:24:27 +0000

Many people look at a CRM as merely a sales tool – a way to keep track of where customers are in the buying journey and a method for nurturing leads. And yes, it does do those things. Applied correctly, however, a CRM can actually drive better customer experience outcomes by strengthening the connections between…

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5 Keys to Success Prior to CRM Implementation

Benchmark Team — Tue, 31 Jan 2023 16:29:02 +0000

It’s true. A customer relationship management (CRM) system empowers you to have a single source for managing client relationships. However, it does more than that. Your CRM solution can inform the strategies and communication among each department, leading to more effective solutions and company growth. But obtaining a CRM system that solves all your problems…

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5 Ways a CRM Brings Sales and Marketing Together

Benchmark Team — Tue, 31 Jan 2023 14:28:33 +0000

Sales and marketing alignment is the third biggest priority for marketers today, after lead generation and conversion. It’s easy to understand why businesses are prioritizing alignment. Companies with highly aligned sales and marketing processes grow 19% faster and are 15% more profitable. If you’re struggling to align sales and marketing, you’re probably already aware you’re…

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Is HubSpot’s CRM Really Free?

Benchmark Team — Tue, 31 Jan 2023 13:47:44 +0000

When it comes to HubSpot CRM, is the promise of free really too good to be true? Big or small, all companies want to save money where they can. And so it makes sense to opt for a seemingly free CRM, like HubSpot, which appears to offer a variety of helpful tools at no cost.…

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Achieve Work-Life Balance with a CRM and Sales Automation

Benchmark Team — Mon, 30 Jan 2023 17:11:58 +0000

Is the idea of work-life balance as mythical sounding to you as Santa Claus and unicorns? It’s no secret that the pandemic and the realities that come with Covid-19 have left all of us feeling drained. If you’re working from home with children, you’re probably laughing at the idea of being able to “do it…

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Marketing Automation and CRM: a Match Made in Heaven

Benchmark Team — Mon, 30 Jan 2023 17:01:44 +0000

When it comes to iconic couplings, we’ve got Beyonce and Jay-Z, peanut butter and chocolate, and… marketing automation and CRM. Yes, just like the perfect matches that have come before them, sparks fly when marketing automation software meets small business CRM. How do we know? Because this collaboration is the edge that gives our platform…

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How CRM And CPQ Software Benefit Your Sales & Marketing

guestauthor — Wed, 20 Jul 2022 06:00:38 +0000

Having a solid customer base is paramount, as no business would exist without one. Plus, how a company establishes and maintains strong customer relationships also determines its success. Solid customer service begins in the sales process. Your sales reps must price products or services accurately, as inaccurate quotations can make future negotiations with the customer…

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The Customer Support Side of CRM

Benchmark Team — Wed, 01 Jun 2022 07:10:47 +0000

Excellent marketing and a great product that speaks to the needs of your target audience will get the ball rolling for your business, and the relationships you build with your customers — and the support you provide to them — is just as important when it comes to lasting success. CRM, or customer relationship management systems provide…

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