Uncategorized - Benchmark Email https://www.benchmarkemail.com/blog/category/uncategorized/ Email Marketing Software Wed, 19 Feb 2025 17:51:45 +0000 en-US hourly 1 https://www.benchmarkemail.com/wp-content/uploads/2020/04/index.png Uncategorized - Benchmark Email https://www.benchmarkemail.com/blog/category/uncategorized/ 32 32 The Science of Sales Timing: When is the Best Time to Send a Sales Pitch Email? https://www.benchmarkemail.com/blog/when-to-send-a-sales-pitch-email/ Wed, 26 Feb 2025 06:00:29 +0000 https://www.benchmarkemail.com/?p=43056 Timing is everything when it comes to making a sales pitch. Even the most persuasive pitch can fail if it’s delivered at the wrong moment. But what exactly is the right time? Research shows that specific days, times, and even psychological patterns can significantly influence how receptive a person will be to a sales offer.…

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]]> CTA https://www.benchmarkemail.com/blog/cta/ Mon, 10 Feb 2025 09:07:28 +0000 https://www.benchmarkemail.com/?p=43005    

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]]> Navigating Email Threats: How To Keep Your Marketing Team Safe https://www.benchmarkemail.com/blog/navigating-email-threats/ Wed, 10 Apr 2024 06:00:29 +0000 https://www.benchmarkemail.com/?p=38428 A 2023 survey revealed that four in ten malicious emails received by global employees were response-based or credential theft attacks. Response-based emails were 40.5 percent, while credential theft attacks were 58.2 percent. Meanwhile, malware delivery accounted for 1.3 percent. These figures underscore the prevalence of emails as channels for comprehensive data breaches. Without resilient cybersecurity…

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]]> How to Create an Email Autoresponder (Without Alienating Potential Customers) https://www.benchmarkemail.com/blog/how-to-create-an-email-autoresponder/ https://www.benchmarkemail.com/blog/how-to-create-an-email-autoresponder/#respond Tue, 18 Jul 2023 14:47:04 +0000 https://www.benchmarkemail.com/?p=35174 In the early days of the internet, providers like AOL and Yahoo ruled the world of email. During this time, online messaging with email was like the wild west. Scammers and spammers proliferated like rabbits. Over time, consumers got used to ignoring marketing emails due to the difficulty of sifting gold from the dirt. Today,…

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]]> https://www.benchmarkemail.com/blog/how-to-create-an-email-autoresponder/feed/ 0 Wake Up to More Shopify Orders with Shopify Sync From Benchmark Email https://www.benchmarkemail.com/blog/new-feature-shopify-sync/ https://www.benchmarkemail.com/blog/new-feature-shopify-sync/#respond Wed, 12 Oct 2022 16:35:04 +0000 https://www.benchmarkemail.com/?p=29831 We just rolled out a new way to sell more of your Shopify products and services – Benchmark Email’s Shopify Sync.  With our latest integration, you can easily send targeted, personalized emails to your Shopify customers. Staying top-of-mind and selling more, more frequently, has never been easier. But how exactly does this sync help Benchmark…

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]]> https://www.benchmarkemail.com/blog/new-feature-shopify-sync/feed/ 0 Sales and Marketing Software Leader, Benchmark Email, Launches AI-Powered Suite of Tools https://www.benchmarkemail.com/blog/benchmark-email-launches-ai-powered-suite-of-tools/ https://www.benchmarkemail.com/blog/benchmark-email-launches-ai-powered-suite-of-tools/#respond Tue, 02 Aug 2022 15:53:08 +0000 https://www.benchmarkemail.com/?p=27317 SAINT LOUIS, MO, Aug 2, 2022– Benchmark Email, a subsidiary of Polaris Software LLC, today announced the release of Smart Content, the second in their new suite of artificial intelligence features.  Smart Content is Benchmark Email’s AI-fueled copywriting technology that allows users to create professional content from scratch, or rewrite existing content, with a few…

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]]> https://www.benchmarkemail.com/blog/benchmark-email-launches-ai-powered-suite-of-tools/feed/ 0 Polaris Software Appoints former Balto, Clearent Executive Jeff Zimmerman as CPO https://www.benchmarkemail.com/blog/polaris-software-appoints-former-balto-clearent-executive-jeff-zimmerman-as-cpo/ https://www.benchmarkemail.com/blog/polaris-software-appoints-former-balto-clearent-executive-jeff-zimmerman-as-cpo/#respond Tue, 17 May 2022 09:30:39 +0000 https://www.benchmarkemail.com/?p=26788 Polaris Software Adds New Role to Oversee Product Strategy Across Global SaaS Business ST LOUIS, Missouri, May 17, 2022 – Polaris Software, a leading provider of sales and marketing software, announced today that the company has hired Jeff Zimmerman as its first product leader to oversee product strategy across Polaris’ three global sales and marketing…

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]]> https://www.benchmarkemail.com/blog/polaris-software-appoints-former-balto-clearent-executive-jeff-zimmerman-as-cpo/feed/ 0 Sales and Marketing Software Leader, Polaris Software, Doubles-Down on Customer Interactions, Surpasses 1 Million Users https://www.benchmarkemail.com/blog/sales-and-marketing-software-leader-polaris-software-doubles-down-on-customer-interactions-surpasses-1-million-users/ https://www.benchmarkemail.com/blog/sales-and-marketing-software-leader-polaris-software-doubles-down-on-customer-interactions-surpasses-1-million-users/#respond Thu, 23 Sep 2021 10:15:08 +0000 https://www.benchmarkemail.com/?p=24861 SAINT LOUIS, MO, September 23, 2021 — Polaris Software, a leading provider of sales and marketing software, announced today that the company has surpassed 1 million users through its global base of over 25,000 customers. Growth has been spurred by the demand from SMBs to market online and through strategic acquisitions. Polaris Software revenue grew…

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]]> https://www.benchmarkemail.com/blog/sales-and-marketing-software-leader-polaris-software-doubles-down-on-customer-interactions-surpasses-1-million-users/feed/ 0 Your iOS 15 To-Do List from Benchmark Email https://www.benchmarkemail.com/blog/ios-15-to-do-list-from-benchmark-email/ https://www.benchmarkemail.com/blog/ios-15-to-do-list-from-benchmark-email/#respond Wed, 01 Sep 2021 19:25:31 +0000 https://www.benchmarkemail.com/?p=24697 We already noted earlier this summer that Apple’s iOS 15 update is just around the corner – likely mid-September. As Apple rolls out new privacy protections for users, email service providers (like Benchmark Email) will have less data on some users. We’re excited to tackle this challenge head-on with the rest of the email marketing…

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